Tata Power - Varsha Jadhav Becomes an Entrepreneur

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Varsha Jadhav Becomes an Entrepreneur

Varsha Barku Jadhav, aged 29 years, farmer and resident of Maval, Pune was a housewife and there was no concept of women working or doing business in her family. Her life changed once she became a member of the Maval Diary Producer Company, she got involved in various activities like conducting group meetings in villages, ensuring savings in groups, maintaining books of record and got intensive training on Mini Dairy, technical know-how of cattle management and Women Entrepreneurship Training to run a small business. Currently she is a member and representative of General body of Maval diary producer company has 5 Milch animals, a dry fodder storage and sales unit and manages the feed godown of Maval Dairy.

ABOUT THE PROGRAMME: MAVAL DIARY

It is an all women driven dairy - Business Enterprise Owned, Operated and Managed by Women Dairy Farmers. It is first of its kind in Maharashtra and second in India with total capacity of 3000 women members. Tata Power under its CSR initiative promoted the Dairy business Enterprise for women with an objective to improve the livelihood and provide sustainable income. The Dairy Plant has a capacity of 10,000 ltr per day scalable to 25000 ltr. per day.

The product is called "CREYO" & will be delivered in 18 hours to the consumer & only natural ingredients shall be used for product manufacturing

Separate Desi milk would be launched and branding in A2 is being explored.

Door to Door marketing will be done by ABHAS (women members) initially and Product would be delivered by Customer Service Executive (Girls)

Mobile App based ordering of milk and milk products with 60 kms

IMPACT:

3000 women impacted

Increase in income - Approx. 8000/- per month

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Other Initiatives

Other Initiatives

Varsha Jadhav Becomes an Entrepreneur