• The campaign was rolled out from Jodhpur, India’s Sun City

Rajasthan, Jodhpur, 3rd June’24: Tata Power Solar Systems Limited (TPSSL), India's No. 1 Rooftop Solar company and a wholly owned subsidiary of Tata Power Renewable Energy Limited (TPREL), has launched its '#GharGharSolar, Tata Power ke Sangh' national campaign today from Jodhpur, Rajasthan. The city has earned the sobriquet of Sun City or Surya Nagari due to the large number of sunny days in a year.

The scheme was launched by Dr. Praveer Sinha, CEO,CEO and MD Tata Power in the presence of Mr. Deepesh Nanda, CEO & MD TPREL, senior officials from the company, and esteemed channel partners.

The launch marks the beginning of a nation-wide campaign aimed at encouraging consumers to install residential solar rooftop solutions.

With this campaign, the company is expanding its reach to every nook and corner of India, fostering a sustainable future through the widespread adoption of solar energy solutions.

While launching the campaign, Dr. Praveer Sinha, CEO and MD of Tata Power, said, "I am extremely happy to launch our ‘Ghar Ghar Solar’ campaign from Jodhpur, the Sun City of India, to usher in a people led clean energy movement. Tata Power is the most experienced and technically advanced Rooftop Solar provider, with a pan-India presence to support the faster adoption of rooftop solar. Our widespread channel partner network across 310 districts and proven track record of over three decades in this domain make us the most preferred and trusted partner of clean energy solutions for lakhs of consumers in the country."

With over 34 years of expertise, Tata Power Solar has been at the forefront of the sustainable energy movement. The company offers a maximum range of benefits to its rooftop consumers, including a 25-year warranty on modules, trusted quality assurance, exclusive sales and service in over 310 districts, lifetime service and after-sales support across India, easy financing options, and insurance for solar rooftop systems. Through this campaign, the company seeks to raise awareness about the benefits of adopting solar rooftop solutions and reassure consumers that these solutions are easily accessible to all with Tata Power Solar.

To enhance accessibility and affordability, Tata Power Solar aligns with the government’s initiative aimed at promoting solar energy in households nationwide. The company has collaborated with various financing partners, including Union Bank of India, SBI, Indian Bank, and PNB, to expand the adoption of rooftop solar installations by offering varied financing solutions.

Tata Power Solar plans to aggressively promote solar rooftop adoption through its extensive network of over 500 channel partners to 5000 channel partners + retailers to cover every nook and corner of the country. The company offers solutions to meet diverse needs and budgets, providing significant financial benefits. Notably, Tata Power Solar has served over 80,000 satisfied customers across India.

Highlighting its commitment to a sustainable future, Tata Power Solar boasts a proven track record with over 2 GW of rooftop solar capacity already installed. The company holds a significant market share of 13 percent, making it the number one player in the rooftop solar EPC business for nine consecutive years. With the '#GharGharSolar, Tata Power ke Sangh' campaign, Tata Power Solar continues its mission to bring reliable, affordable, and sustainable solar energy to every household across India.

About Tata Power Renewable Energy Limited:

Tata Power Renewable Energy Limited (TPREL) is a subsidiary of The Tata Power Company Limited and is one of the country’s most significant renewable energy players. TPREL is a developer of renewable energy projects (including solar, wind, hybrid, round-the-clock (RTC), peak, floating solar, and storage systems including battery storage) that it owns, operates, and maintains. It also offers comprehensive green energy solutions for rural and urban areas like turnkey, EPC and O&M solutions for various business segments like utility-scale projects, solar rooftop, and solar pump systems. Alongside its extensive portfolio of renewable solutions, the company boasts a cutting-edge solar cell and module manufacturing plant in Bengaluru, with capacities of 530 MW for solar cells and 682 MW for modules. Additionally, the company’s 4.3 GW cells and module manufacturing plant, TP Solar has completed the construction of a 4 GW module manufacturing facility. Along with module, solar cell has commenced commercial production from the 2GW solar cell line. In addition, TPREL also provides electric vehicle (EV) charging solutions across various segments and other advisory solutions across the renewable sector. As on date, TPREL’s total renewable utility capacity is 10.9 GW (PPA capacity is 8.8 GW) including 5.5 GW projects under various stages of implementation and its operational capacity is 5.4 GW, which includes 4.4 GW solar and 1 GW wind.  Presently, the company’s solar EPC portfolio is more than 15 GWp of ground-mount utility-scale, over 2.5 GW of rooftop and distributed ground-mounted systems. TPREL aims to provide energy access to millions of people across the country via its integrated green energy solutions. Know more: www.tatapowersolar.com

About Tata Power:

Tata Power is a leading integrated power company and a part of Tata Group, India’s largest multi-national business conglomerate. The company has a diversified portfolio of 14,707 MW, spanning across the entire power value chain - from renewable and conventional energy generation to transmission & distribution, trading, storage solutions and solar cells and module manufacturing. As a pioneer of clean energy transition in India, Tata Power has 5,593 MW of clean energy generation, which constitutes 40% of its total capacity. The company has also committed to achieve carbon neutrality before 2045.Tata Power has established India’s most comprehensive clean energy platform, with offerings such as rooftop solar, microgrids, storage solutions, EV charging infrastructure, home automation et al. The company has also attracted global investors to support its growth and vision. Tata Power has successfully partnered with public and private entities in generation, transmission & distribution sectors in India, serving approx.13 million customers across the country. To know more about Tata Power, visit www.tatapower.com